Beginning in the mid-1960s, Conceptual artists produced works that aimed at rejecting the standard ideas of art. Their output often took shape in the form of performances, happenings, and installations. Although the definition of ‘Conceptual Art’ continues to shift, it is most clearly understood as a movement that prizes the ideas or ‘concepts’ involved in the work over traditional aesthetic, technical, or material concerns. Today, much of conceptual art is self-conscious or self-referential, with many conceptual artists using text and language to create art that is about art itself.
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